The design of a pull up banner is very important as it determines the success of your attempt of delivering a certain message with this media. A design should not only be aesthetically pleasing but also effective. How to make a good pull up banner design? Well, read more about it below.
First, Think of Its Location
Where will your pull up banner be used? Is it going to be a crowded or big event? Or is it a small event? This information can affect the way you design your banner later on.
In crowded places, people will have less time to read your banner as they tend to get pressured to move fast. That makes you have to design a banner with a compact content. On the other hand, if it is going to be a less crowded place, then you can put more information on your banner. Consider a helping tool like flyer or brochure for crowded events or if you feel like you have to deliver more information toward your potential customers instead of overcrowding the design of your banner.
Bright Colors Attract
It is the easiest to catch people’s attention by choosing colors that are bright and vibrant. Try to incorporate them in the design of your banner so that you can get a better chance of getting seen. Speaking of colors, don’t forget to pay attention to the contrast between the background color and the text color because if they are not in high contrast between each other, the text will be difficult to read. For example, a light colored background should have dark colored text, and it goes the other way around as well.
Too Many Words? A Big No
Even though banner has a lot of space, you don’t have to fill everything with words. Keep the content of your banner simple and concise. A banner that is easy to understand means that the banner is effective. An effective banner has a higher chance of being successful, because with an effective banner, you can be sure to deliver message that is understandable to your target audience and potential customers
High Resolution Only
If you think of inserting pictures or images to make your banner look more attractive, that’s a good idea. Pictures that are relevant can even help you deliver the important information and the main idea of your banner. From a distance, people can already try to take a guess about what you have to offer. Other than an interesting headline and bright colors, pictures can also be a big help in attracting people. Just make sure that the quality of pictures you insert into the design of your pull up banner are of high quality. High quality images can ensure that you will get a great looking banner with sharp and crisp pictures. To know whether or not the picture that you choose is good enough for your banner design, you have to check its resolution. The ideal image used for printing should be of 300 dpi, and you should always make sure that everything has the right resolution. If you wish to find out more you can visit www.professorprint.com.